Brands’ Survival Strategies in a Time of Crisis: Discounts & Bestsellers

• Different discount strategies: which one had the best results?  • Garments’ categories: which one influenced the selling?    During the COVID-19 pandemic, have you ever wondered what your competitors are up to? There is an easy way to find out with RETVIEWS. As one can expect, Fashion retailers took various merchandising actions during this […]

COVID-19: Have Fashion Brands Modified Their Strategy?

• COVID-19 pandemic will continue to have impacts on the Fashion Industry • Online shopping will be able to cope with the brick and mortar closures • Now more than ever, retailers will have to be more creative and proactive in this period of uncertainty   THE CURRENT SITUATION OF THE PANDEMIC The fashion industry has […]

Polyester Fiber – The Impact of Fashion Brands on Ocean Pollution

Every time you wash your clothes, your washing machine releases plastic microfibers into the ocean. This is because fashion brands use synthetic materials such as polyester fiber that are cheap and known for being stretchy and providing garments with breathability. So, which fashion brands use a lot of these plastic materials? Using RETVIEWS, we looked […]

5 Trends Of Swimwear In 2019

Temperatures are rising and swimwear has been in stores for a few months already. What are the key fashion trends this year? Here is a practical guide on swimwear offering for 2019 summer. Rising tourism and growing popularity of the seasonality of swim are likely to drive the swimwear market growth across the globe. According […]

Key takeaways from the State of Fashion Report 2018

According to the recent State of Fashion Report 2018 released by McKinsey & Company in partnership with Business of Fashion, there is a cloud of uncertainty looming over the fashion industry. While uncertainty is nothing new for an industry that is constantly reinventing itself, this is considered to now be the new normal of the […]