Brands’ Survival Strategies in a Time of Crisis: Discounts & Bestsellers

• Different discount strategies: which one had the best results?  • Garments’ categories: which one influenced the selling?    During the COVID-19 pandemic, have you ever wondered what your competitors are up to? There is an easy way to find out with RETVIEWS. As one can expect, Fashion retailers took various merchandising actions during this […]

COVID-19: Have Fashion Brands Modified Their Strategy?

• COVID-19 pandemic will continue to have impacts on the Fashion Industry • Online shopping will be able to cope with the brick and mortar closures • Now more than ever, retailers will have to be more creative and proactive in this period of uncertainty   THE CURRENT SITUATION OF THE PANDEMIC The fashion industry has […]

Polyester Fiber – The Impact of Fashion Brands on Ocean Pollution

Every time you wash your clothes, your washing machine releases plastic microfibers into the ocean. This is because fashion brands use synthetic materials such as polyester fiber that are cheap and known for being stretchy and providing garments with breathability. So, which fashion brands use a lot of these plastic materials? Using RETVIEWS, we looked […]

How does Size Inclusivity influence fashion retail

Size inclusivity is one of the hottest topics on fashion’s mind right now. Starting from Victoria’s Secret scandal to Rihanna’s Savage x Fenty diverse cast, we all want to do good and to promote all beauties in all shapes and sizes. And strive to be aligned with clients’ demand (average size in the US is 14). […]

Key fashion insights: McKinsey & BoF State of Fashion Report 2018

Key fashion insights: McKinsey & BoF State of Fashion Report 2018. According to the recent State of Fashion Report 2018 released by McKinsey & Company in partnership with Business of Fashion, there is a cloud of uncertainty looming over the fashion industry. Uncertainty is nothing new for an industry that is constantly reinventing itself. In […]