But that doesn’t mean that traditional colors such as blue and black can’t be found in the assortment. Indeed, as those darker colors are more traditional, their growth within the assortment is less impactful than other colors like orange, purple, or green. New articles and cuts in all colors are available across the category.
One-piece vs. bikini
Summer is getting closer and closer, consumers are starting to travel again, and everyone’s dreaming about their summer vacations. Fashion retailers are ramping up their push for consumers to embrace one-piece swimsuits as a way to find the right balance between comfort and sexiness.
Moreover, the underwire is also making a comeback in swimwear assortments. Will we see the iconic Victoria’s Secret vibes of sexy angels coming back on-trend? Find that information in one click with Retviews. Benchmark your collection to succeed this summer, and get the best out of your competitors’ data.