Retviews is also able to tell you the exact materials that ar in use for a specific product. Let’s say you spotted a new type of product, but you don’t know yet if it’s a short term trend that will not last or something bigger. Using pricing and materials data, you can clearly see the competitors intention for this product.
When price and materials quality are high, they most probably see it as a long-term item in their offering while low price and cheap materials mean it’s a short term item pushing for an easy purchase.
Evaluate my product
Another way to use the Look A Like feature is to check if similar products to yours have experienced success or not.
Let’s say that one of your references is showing disappointing sales performances and you’d like to know if it’s also true for other brands. For any product, retviews will reveal its precise price evolution and available sizes history. This way you are able to tell if they’ve been discounting the product or not and if they replenished it or not. You now have a sense if the problem comes from you or the market.